大家好,今天来为大家解答tiktok analytics是什么这个问题的一些问题点,包括做TikTok怎样才能得到有用的数据有什么好的数据分析方法吗也一样很多人还不知道,因此呢,今天就来为大家分析分析,现在让我们一起来看看吧!如果解决了您的问题,还望您关注下本站哦,谢谢~

做TikTok怎样才能得到有用的数据有什么好的数据分析方法吗
要获取TikTok数据,从我讲,可以使用TikTok自带的分析工具或第三方分析工具。以下是一些获取和分析TikTok数据的方式:
1.TikTok官方分析工具:此工具称为TikTokAnalytics,它提供了关于账户的详细信息,包括粉丝、内容、播放量和互动率等。
2.第三方分析工具:有许多第三方分析工具可用于获取TikTok数据,例如EchoTik.live,有达人、商品、视频的榜单销量分析,对于选品、MCN非常实用,其他的还有HypeAuditor、InfluencerMarketingHub、SocialBuddy等。这些工具都可以提供关于账户的统计信息,例如粉丝数量,平均播放次数等。
3.使用API访问数据:如果你对计算机编程有一定学习了解,可以使用TikTok的API访问数据,使用API可以获取更详细的数据,并将其存储在数据库中以后进行分析。
对于如何对TikTok数据进行分析,这取决于你想要学习了解什么。以下是一些数据分析方式:
1.视频表现数据分析:学习了解影响视频表现的因素,如视频长度、主题、粉丝数量、播放量等。
2.受众标识分析:学习了解你的目标听众,例如他们的年龄、性别、地理位置、兴趣爱好等。
3.品牌效果数据分析:学习了解广告投放效果,提高品牌知名度、吸引流量等。
4.运营效果分析:学习了解你的策略是否有效,如一周的发布时间、发布频次等。
无论你使用哪种方式分析数据,都应该保持数据的准确性和可靠性,以便作出更明智的决策并优化你的TikTok帐户。
Best TikTok Analytics Tool —— GugeeData
Thefirsthalfyearof2020,TikTokactiveusersrisedramaticallyaroundtheworldduetotheCOVID19pandemic.DespiteoftheUSgovernmentrestrictionandtheIndianban,whichmighthaveaffecteditsgrowthofTikTokshortly,wedoexpecttheincreasestaysteadyinthelongtermoncetheacquisitionisdone.
Atthepoint,TikTokisstilloneofthemostpopularappsandtheleadingshort-formvideoplatformacrosstheworld.Itisexperiencingenormoustrafficdividendflowsthatbothcontentcreatorsaswellasthecommercialvendorscannotignoreatthepoint.
IfwecompareTikToktoDouyin(theChinalocalversionofTikTok),TikTokseemstofollowthetrackofDouyinonitswayofcommercialization.DouyinhasalreadyprovenitssuccessinsocialmediacommercializationthroughbringingthreattothelargestChinesee-Commerceplatform,Taobao.com.InChina,bothcontentcreatorandbrandvendoraregettingsignificantbenefitsfromtheplatform.Livesales,in-videoshoplink,commerialadsvideosandDouyinStorehavebecomematuralized.ThetopfiveAugust2020livesellinfluencersmadetotalsalesofapproximatelyCNY¥16million(aroundUSD$2.4million),theAugustsalesforthetopfiveDouyinstoreshavereachedsalesofCNY¥1.46billion(aroundUSD$210million)cumulatively.Thenumbersarestillgrowing.
Let’sgetbacktoTikTok,manymighthaverealizedthattherearemanytestingfeaturesopendedlatelylikeshoppingcartandcommercialadsvideoandTikTokalsolaunchedlinksinbiofeaturesearlier.WecanseeDouyin'ssuccesswouldbeaprojectionofTikTokcommercialization.TheTikTokenormoustrafficwillspeedthisup.
InordertofollowthegrowingtrendofTikTokandcatchthefreerideoftrafficdividendsmorecost-effective,IamhereintroducingaTikTokanalyticstool,Gugeedata(https://www.gugeedata.com/),whichwillhelpyouout.Pleasecontinuetoreadtogetmoreinformation.
GugeeData
https://www.gugeedata.com/
WhatGugeeDataisabout?
GugeeDataisananalyticstoolwhichisprofessionalizedinTikTok.Itprovides accuratedataanalyticservices,uniquecalculatingstrategiesandsuccinctlayout thatenablesusers to filteroutthepreciseinformation,tofollowthetrendintime,tooptimizeadvertisingstrategies,andtoimproveaccountrunningtactics.
WhatfeaturesdoesGugeeDatahave?
Theyseparatetheinformationintotwocategories:thevideoelementandtheTikTokersearch.
TheVideoElements:
whenevaluatingthehotnessofthevideo,besidesthemostimportantvideoparameterssuchasviews,likes,commentsandreviews,GugeeDataalsocalculatesitsowncomprehensiveparametercalledSpreadIndex foreachvideo.Thespreadindexdisregardthetrafficinflowthatthefollowersbring,onlyrepresentsthehotnessofthevideoitself.
GugeeDataalsogeneratesareportforeachvideo.Thereportanalyzesthevideocommentsandillustratestop10keywordsbyabarchart.Usersareabletobrieflyunderstandwhythevideoispopular.Asacontentcreator,ifyoufindthevideoisagoodsampletoreference,youcanaddittoMyFavoritescollectionandyouarefreetogetbacktocheckatanytime.
TheTiktokerSearch
GugeeDataalsodividestheTikTokersinto30differentindustries.Userscanselectwhateverindustrytheyareinterestedinandfindouttheindustrialhotnessthere.Thisisveryhelpfulforbothcontentcreatorandbrandvendor.
OneoftheimportantfeaturesthatGugeeDataprovidesistheTikTokerleaderboards(byfartherearetwoleaderboards:IndustrialandFollowerGrowth).Itdiffersfromitscompetitors,theindustrialleaderboardsarefocusingontheengagementofeachinfluencerwhereastheotheranalyticstoolsusefollowercountasthekeyparameter.Similartospreadindexofhotvideos,GDIndexillustratesthecomprehensiveperformanceofTikToker.Thehighertheindex,thebettertheaccountperforms.
Theindustrialleaderboardsoverallareprettysteadyasallthetopinfluencersarequiteactiveonthisplatform.Moreover,thereisafollowergrowthleaderboardontheplatform,itchangesmorefrequently.ItalsoaverygoodreferenceshowingthetrendofTikTok.YoumightfindthenextTikTokcelebrityintheleaderboards.
Again,everyinfluencerhasitsreportanditisupdatedatleastonceaday.Thereportcomparesfiguresforcurrentperiodandpriorperiodandillustratesthechangeofthetwo.Twodiagramsshowingthetrendoftheinfluencer’sfollowergrowthandlikegrowth,aswellasthecurrentperiodperformanceofeachpost.Thiseasilyshowsthefluctuationoftheaccount.
Howmuchdoesitcost?
Mostfeaturesintroducedabovearefreeofuse.However,ifyouarelookingformoredetailedinformation,youdoneedtopayfortheservices.ThePlusversionis$69/month;theAdvancedversionis$199/month;lastly,theProversionis$699/month.ForusersthatwanttogetfamiliartoTikTokandthemarketenvironment,Iwouldsuggestyouguystousefreeversionfornowandupgradethemembershipaccordingly.
Summary
That’sallIwanttosharefornowandIappreciatethetimeyouspendonreadingthis.IdoexpectTikTokdragitselfoutfromthismorassandalsohopethisarticlewillgetyouaclearviewofthetool.
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